The importance of business stationery in marketing….Written: May 30, 2017
After 35 years, Forms Plus are still creating bespoke business forms for a variety of businesses across a wide range of sectors. We know how to reflect your ethos, style and culture, which can be an essential marketing tool and create a vital first impression of your brand.
Business stationery can often be overlooked, even though it plays its own role where brand essence is concerned and can deliver advantages to your business.
Custom created – Custom business forms and stationery has a big impact on how your brand is viewed in the eyes of your customers and can help sell your products and business to new clients. It demonstrates professionalism and attention to detail, becoming an effective marketing tool.
Networking – If you attend business fairs, networking events and conferences with a stand for your business, your brand stationery is the first thing people will see. Business cards are absolutely essential as this is what potential new clients will take home with them to consider your service. With this in mind, a well-designed, professional card will help sell your business.
More on business stationary as a marketing tool
A good business should be continuously sending out communications in the form of business cards and other office related items such as letterheads, envelopes, books and pads etc. Having a variety of stationery will allow you to promote yourself in a creative and non-intrusive way. If you are unsure about how to approach designing your stationery in a way that will attract customers, ask us here at Forms Plus. We are good listeners and understand how to interpret your brand and services, translating this to your potential customers. We aim to create stationery that accentuates your company logo, has memorable qualities and reflects the professionalism of your services or product.
The type of Business Forms products we supply:
- Cut Sheet
- Multi Part Business Stationery
- Job Cards
- Business cards
- Books and pads
We also offer a comprehensive print management service, so we’ll always let you know when you’re running low on stock. This also allows you to benefit from bulk purchasing, but we can carry your stock until you need it, in turn, easing your cash flow.